The Works (found animated anti-drug PSA; 2002): Difference between revisions

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m (CTellez2004 moved page The Works (partially found animated anti-drug PSA; 2002) to The Works (partially lost animated anti-drug PSA; 2002): A 20 second version of the PSA was found on YouTube, meaning we only needed 10 seconds of footage left.)
(The full 30-second version found making this FOUND MEDIA!)
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{{InfoboxLost
{{InfoboxFound
|title=<center>The Works</center>
|title=<center>The Works</center>
|image=E8d72b42-e6db-4a0e-ca7f-2ba7d3527038.png
|image=E8d72b42-e6db-4a0e-ca7f-2ba7d3527038.png
|imagecaption=Screenshot of the 30 second ''The Works'' PSA.
|imagecaption=Screenshot of the 30 second ''The Works'' PSA.
|status=<span style="color:orange;">'''Partially Lost'''</span>
|status=<span style="color:green;">'''Found'''</span>
|datefound=29 Sep 2022
|foundby=[https://youtube.com/channel/UC4r1ddAlpQVXT3kIorJ0rqA BrandonTheEveryfan]
}}
}}
'''''The Works''''' was a 30 second anti-drug PSA produced by Film Roman and directed by Eric Radomski<ref name="Director's Website">[http://phuuz.com/newsite/bio-eric.php Director's Website] Retrieved 24 Apr '21</ref> for the Partnership for a Drug-Free America. '''It began airing in January 2002 on TV stations, targeting 6-8 year olds'''
 
'''''The Works''''' was a 30 second anti-drug PSA produced by Film Roman and directed by Eric Radomski<ref name="Director's Website">[http://phuuz.com/newsite/bio-eric.php Director's Website] Retrieved 24 Apr '21</ref> and animated by animator Tanya McClure<ref name="An article from Creative Mac mentioning McClure as the animator for this short">[https://web.archive.org/web/20160712015543/http://www.creativemac.com/article/Film-Roman-Produces-PSA-for-Partnership-for-a-Drug-Free-America-7283 An article from Creative Mac mentioning McClure as the animator for this short]Retrieved 19 Sep '22</ref> for the Partnership for a Drug-Free America. '''It began airing in January 2002 on TV stations, targeting 6-8 year olds'''
.<ref name="AWN">[https://www.awn.com/news/film-roman-sends-anti-drug-message-works Animation World Network article on the PSA.] Retrieved 24 Apr '21</ref><ref name="Animation Magazine Article">[https://www.animationmagazine.net/commercial/1_8.html Animation Magazine article on the PSA.] Retrieved 24 Apr '21</ref><ref name="ADW">[https://www.adweek.com/brand-marketing/body-breakdown-53894/ Adweek article on ''The Works''.] Retrieved 24 Apr '21</ref>
.<ref name="AWN">[https://www.awn.com/news/film-roman-sends-anti-drug-message-works Animation World Network article on the PSA.] Retrieved 24 Apr '21</ref><ref name="Animation Magazine Article">[https://www.animationmagazine.net/commercial/1_8.html Animation Magazine article on the PSA.] Retrieved 24 Apr '21</ref><ref name="ADW">[https://www.adweek.com/brand-marketing/body-breakdown-53894/ Adweek article on ''The Works''.] Retrieved 24 Apr '21</ref>
2 shortened versions of the PSA exists online, as well as several articles reporting on its creation and airing, but the full 30-second version has not yet been recovered.


==Content==
==Content==
In the ad, a large, mechanical figure sits in an industrial-looking space, with his body cut away to reveal the mechanical components inside. A percussive, mechanical soundtrack is heard in the background. A conveyor belt carries food such as burgers, milk, bread, and fruit into its mouth, followed by a spike-covered ball labeled "drugs". When the drugs enter its system, it begins loudly breaking down, followed by a child's voiceover saying "Drugs can really break your body down."<ref name="ADW" />
In the ad, a large, mechanical figure sits in an industrial-looking space, with his body cut away to reveal the mechanical components inside. A percussive, mechanical soundtrack is heard in the background. A conveyor belt carries food such as burgers, milk, bread, and fruit into its mouth. The figure paused and quickly blushes to the viewer, resuming followed by the next set of foods being delivered into it along and ending with a spike-covered ball labeled "drugs". When the drugs enter its system, it begins loudly breaking down, followed by a child's voiceover saying "Drugs can really break your body down."<ref name="ADW" />


==Availability==
==Availability==
In April 2019, director Eric Radomski had been contacted via LinkedIn. He had replied stating that he remembers the project and would look for it in his archive, but nothing further has come from this so far.
In April 2019, director Eric Radomski had been contacted via LinkedIn. He had replied stating that he remembers the project and would look for it in his archive, but nothing further has come from this so far. A '''different version of the PSA''' can be found on McClure's animation reel from 2010<ref name="YouTube link for Tanya McClure's animation reel">[https://youtube.com/watch?v=8irVVuUNC30  A snippet of a different version of the PSA from Tanya McClure's animation reel (2:46 - 2:56).] Retrieved 19 Sep '22</ref> that can be found within the timestamps from 2:46 to 2:56. The difference having to do with the symbol for drugs which is completely different from the final cut of the PSAs. It is unclear if however if this is an earlier draft that was changed in the final cut of the PSA.


On April 12th, 2021, YouTube user [https://www.youtube.com/channel/UCBBRLeynBWuWar1dXVrZ63A GH32143] uploaded a commercial break with a 10-second version of the PSA.
On April 12th, 2021, YouTube user [https://www.youtube.com/channel/UCBBRLeynBWuWar1dXVrZ63A GH32143] uploaded a commercial break with a 10-second version of the PSA.


On August 7th, 2021, YouTube user [https://www.youtube.com/channel/UClWB2tXpfHh28ezCBGXrMag Fry Letterman] uploaded a 20-second version of the PSA, which includes the scene of the mechanical belt delivering food to the robotic human's mouth, plus close-up shots of the body system. It also includes an alternative soundtrack compared to the 10-second version.  
On August 7th, 2021, YouTube user [https://www.youtube.com/channel/UClWB2tXpfHh28ezCBGXrMag Fry Letterman] uploaded a 20-second version of the PSA, which includes the scene of the mechanical belt delivering food to the robotic human's mouth, plus close-up shots of the body system. It also includes an alternative soundtrack compared to the 10-second version.  
The '''30-second version''' remained lost for a year until YouTube user [https://www.youtube.com/channel/UC4r1ddAlpQVXT3kIorJ0rqA BrandonTheEveryfan] uploaded the full 30-second version of the PSA. He stated that he had found this unexpectedly in a compilation of Cartoon Network commercials from an upload by YouTube user [https://www.youtube.com/c/CaptainBZarre CBZ VHS]. The video in question was uploaded back on the 21st of September 2018 and features Cartoon Network commercials dating back from April 21st, 2002 which was then originally taken from an upload by a user name Ty0005/Thomas T. and remained unnoticed for four years until BrandonTheEveryfan stumbled upon it, bringing this search into a close.


==Videos==
==Videos==
{{Video|perrow  =2
{{Video|perrow  =4
   |service1    =youtube
   |service1    =youtube
   |id1          =JprpDU0Jp3k
   |id1          =JprpDU0Jp3k
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   |id2          =Dwd_srf1lps
   |id2          =Dwd_srf1lps
   |description2 =20-second version of the PSA.
   |description2 =20-second version of the PSA.
  |service3    =youtube
  |id3          =d7um9J1Y9wI
  |description3 =CN commercial compilation from 2002 that contained the full 30-second version of the PSA (from 12:28 - 12:58).
  |service4    =youtube
  |id4          =gbf4CcLPVpo
  |description4 =The full 30-second version of "The Works" PSA.
}}
}}
==References==
==References==
{{reflist}}
{{reflist}}


[[Category:Lost advertising and interstitial material|Works (partially found animated anti-drug PSA; 2002)]]
[[Category:Found media]]
[[Category:Lost TV|Works (partially found animated anti-drug PSA; 2002)]]
[[Category:Partially lost media|Works (partially found animated anti-drug PSA; 2002)]]

Revision as of 06:28, 7 October 2022

E8d72b42-e6db-4a0e-ca7f-2ba7d3527038.png

Screenshot of the 30 second The Works PSA.

Status: Found

Date found: 29 Sep 2022

Found by: BrandonTheEveryfan


The Works was a 30 second anti-drug PSA produced by Film Roman and directed by Eric Radomski[1] and animated by animator Tanya McClure[2] for the Partnership for a Drug-Free America. It began airing in January 2002 on TV stations, targeting 6-8 year olds .[3][4][5]

Content

In the ad, a large, mechanical figure sits in an industrial-looking space, with his body cut away to reveal the mechanical components inside. A percussive, mechanical soundtrack is heard in the background. A conveyor belt carries food such as burgers, milk, bread, and fruit into its mouth. The figure paused and quickly blushes to the viewer, resuming followed by the next set of foods being delivered into it along and ending with a spike-covered ball labeled "drugs". When the drugs enter its system, it begins loudly breaking down, followed by a child's voiceover saying "Drugs can really break your body down."[5]

Availability

In April 2019, director Eric Radomski had been contacted via LinkedIn. He had replied stating that he remembers the project and would look for it in his archive, but nothing further has come from this so far. A different version of the PSA can be found on McClure's animation reel from 2010[6] that can be found within the timestamps from 2:46 to 2:56. The difference having to do with the symbol for drugs which is completely different from the final cut of the PSAs. It is unclear if however if this is an earlier draft that was changed in the final cut of the PSA.

On April 12th, 2021, YouTube user GH32143 uploaded a commercial break with a 10-second version of the PSA.

On August 7th, 2021, YouTube user Fry Letterman uploaded a 20-second version of the PSA, which includes the scene of the mechanical belt delivering food to the robotic human's mouth, plus close-up shots of the body system. It also includes an alternative soundtrack compared to the 10-second version.

The 30-second version remained lost for a year until YouTube user BrandonTheEveryfan uploaded the full 30-second version of the PSA. He stated that he had found this unexpectedly in a compilation of Cartoon Network commercials from an upload by YouTube user CBZ VHS. The video in question was uploaded back on the 21st of September 2018 and features Cartoon Network commercials dating back from April 21st, 2002 which was then originally taken from an upload by a user name Ty0005/Thomas T. and remained unnoticed for four years until BrandonTheEveryfan stumbled upon it, bringing this search into a close.

Videos

10-second version of the PSA.

20-second version of the PSA.

CN commercial compilation from 2002 that contained the full 30-second version of the PSA (from 12:28 - 12:58).

The full 30-second version of "The Works" PSA.

References